{"title":"Purple Hair Dye","description":"\u003cp\u003e\u003cstrong\u003ePurple hair dye\u003c\/strong\u003e in vibrant semi-permanent shades - from soft lilac and lavender to rich violet and deep plum. A bold but forgiving colour choice, perfect for both first-time dye users and seasoned colour lovers.\u003c\/p\u003e\n\u003cp class=\"collection-parent-link\"\u003e\n  \u003ca href=\"\/collections\/hair-dye\"\u003e← Back to all vibrant semi-permanent hair dye\u003c\/a\u003e\n\u003c\/p\u003e\n","products":[{"product_id":"la-riche-directions-semi-permanent-hair-dye-plum","title":"La Riche Directions Semi Permanent Hair Dye - Plum","description":"\u003cp\u003e\u003cstrong\u003eCreate a Sumptuous Look with Plum Hair Dye\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePlum by La Riche Directions is a divinely dark purple shade with a good balance of warm and cool tones. This sumptuous plum creates a stunning, rich finish that's perfect for those seeking a sophisticated yet bold purple look with beautiful depth.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDivinely Dark Purple Shade\u003c\/strong\u003e - Sumptuous plum with balanced warm and cool tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e100ml Generous Size\u003c\/strong\u003e - Plenty of product for medium to long hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan Friendly Formula\u003c\/strong\u003e - Cruelty-free and suitable for vegans\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-Conscious Packaging\u003c\/strong\u003e - Each pot is made from recycled ocean plastic\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Application\u003c\/strong\u003e - Creates vibrant deep purple on bleached hair or subtle dark purple on unbleached hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStyling Tips:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the most vibrant deep purple results, we recommend applying Plum to pre-lightened or bleached hair. This shade can also be used to dye unbleached hair to a slightly subtler dark purple, adding rich dimension to your natural colour. The balanced warm and cool tones make this shade incredibly versatile and flattering.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout La Riche Directions:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLa Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant Notice:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAlways carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.\u003c\/p\u003e\u003cp\u003eCustomers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.\u003c\/p\u003e","brand":"La Riche","offers":[{"title":"100ml","offer_id":31133779787853,"sku":"DIRECTIONS-0022_WPR010","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/Product_shots__Plum.jpg?v=1747058158"},{"product_id":"la-riche-directions-semi-permanent-hair-dye-violet","title":"La Riche Directions Semi Permanent Hair Dye - Violet","description":"\u003cp\u003e\u003cstrong\u003eAdd a Shock of Colour with Violet Hair Dye\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eViolet by La Riche Directions is a gorgeous, cool-toned purple shade! Super rich in colour, this vibrant purple dye is perfect for adding a shock of colour to your look. This stunning shade creates a bold, eye-catching finish with beautiful depth.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGorgeous Cool-Toned Purple\u003c\/strong\u003e - Super rich, vibrant colour\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e100ml Generous Size\u003c\/strong\u003e - Plenty of product for medium to long hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan Friendly Formula\u003c\/strong\u003e - Cruelty-free and suitable for vegans\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-Conscious Packaging\u003c\/strong\u003e - Each pot is made from recycled ocean plastic\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Application\u003c\/strong\u003e - Creates vibrant results on bleached hair or subtle effects on unbleached hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStyling Tips:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the best, most true-to-colour results, we recommend applying Violet to bleached blonde hair where the super rich purple will truly shine. On unbleached hair, the effects will appear much more subtle, adding a gentle purple dimension to your natural colour.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout La Riche Directions:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLa Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant Notice:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAlways carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.\u003c\/p\u003e\u003cp\u003eCustomers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.\u003c\/p\u003e","brand":"La Riche","offers":[{"title":"100ml","offer_id":31133784014925,"sku":"DIRECTIONS-0032_WPR010","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/Directions-Violet-Hair-Dye.jpg?v=1751654631"},{"product_id":"manic-panic-classic-cream-hair-colour-purple-haze","title":"Manic Panic Purple Haze Semi-Permanent Hair Dye - Bright Mid Purple Vegan","description":"\u003cp\u003eTransform your look with Manic Panic Purple Haze, a luscious bright mid-purple semi-permanent hair dye that delivers stunning, vibrant colour with a conscience.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love Purple Haze:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePurple Haze is a gorgeous medium purple tone that creates eye-catching, vivid results perfect for expressing your unique style. This isn't just any purple hair dye - it's a statement shade that combines brilliant colour payoff with Manic Panic's legendary vegan, cruelty-free formula that's been trusted by alternative hair enthusiasts for decades.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBright, vibrant mid-purple shade\u003c\/li\u003e\n\u003cli\u003eSemi-permanent formula gradually fades\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free - never tested on animals\u003c\/li\u003e\n\u003cli\u003eNo animal-derived ingredients\u003c\/li\u003e\n\u003cli\u003eWorks best on pre-lightened blonde hair\u003c\/li\u003e\n\u003cli\u003eCan add subtle purple tint to unbleached hair\u003c\/li\u003e\n\u003cli\u003e118ml classic cream formula\u003c\/li\u003e\n\u003cli\u003eLong-lasting, conditioning formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eApplication \u0026amp; Results:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor the most vibrant Purple Haze results, apply to bleached blonde hair for maximum colour intensity. The bright mid-purple tone creates a stunning, head-turning look that's perfect for festivals, concerts, or everyday alternative style. On unbleached hair, Purple Haze adds a subtle purple tint for a more understated effect.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVegan \u0026amp; Cruelty-Free:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eManic Panic has been a pioneer in ethical hair colour since 1977. Purple Haze contains no animal products and has never been tested on animals, so you can feel good about your vibrant new look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eImportant:\u003c\/strong\u003e Always perform a patch test before use. For hygiene reasons, this product cannot be returned except in case of manufacturing fault.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Follow package instructions for best results and colour longevity.\u003c\/p\u003e\n\u003cp\u003eManic Panic hair dye has not been tested on animals and contains no animal products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan id=\"product_description\" itemprop=\"description\"\u003eCustomers outside the UK please note: Hair dye products can attract EXTRA customs costs due to sanitary protocols in some countries, we do not recommend buying this product if you are outside the United Kingdom.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"One Size","offer_id":31133808361549,"sku":"MANCREDYE-0010_WPR06","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/Manic_Panic_Vibrant_Hair_Dye_classic_pot_purple_haze_front.jpg?v=1769435396"},{"product_id":"manic-panic-classic-cream-hair-colour-mystic-heather","title":"Manic Panic Classic Cream Hair Colour - Mystic Heather","description":"\u003cp\u003e\u003cstrong\u003eCreate a Gorgeous Unique Look with Mystic Heather\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMystic Heather from Manic Panic is a gorgeous and unique muted magenta shade. This beautiful shade - somewhere between pink and purple - creates a vibrant colour reminiscent of heather flowers when applied to bleached hair. It also looks just as beautiful faded out as it does freshly dyed!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGorgeous Muted Magenta\u003c\/strong\u003e - Unique shade between pink and purple\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeather Flower Inspired\u003c\/strong\u003e - Vibrant colour reminiscent of beautiful heather blooms\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBeautiful Fade\u003c\/strong\u003e - Looks just as stunning faded out as freshly dyed\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan \u0026amp; Cruelty-Free\u003c\/strong\u003e - Not tested on animals and contains no animal products\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClassic Cream Formula\u003c\/strong\u003e - Trusted Manic Panic formulation\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStyling Tips:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the most vibrant heather-inspired results, apply Mystic Heather to bleached hair. Combine this lovely shade with complementary colours from the range such as Ultra Violet and Cotton Candy Pink for incredible multi-coloured unicorn hair!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout Manic Panic:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eManic Panic hair dye has not been tested on animals and contains no animal products, making it a trusted choice for vegan-friendly, vibrant colour that expresses your unique personality.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant Notice:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAlways carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.\u003c\/p\u003e\u003cp\u003eCustomers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"One Size","offer_id":31133806231629,"sku":"MANCREDYE-0020_WPR06","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/manic_panic_classic_pot_mystic_heather_front.jpg?v=1772717827"},{"product_id":"manic-panic-classic-cream-hair-colour-electric-amethyst","title":"Manic Panic Electric Amethyst Semi-Permanent Hair Dye - Vibrant Purple Violet Vegan","description":"\u003cp\u003eTransform your look with Manic Panic Electric Amethyst, a vibrant purple violet semi permanent hair dye that delivers intense, jewel-toned colour with highly pigmented results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy You'll Love Electric Amethyst:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eElectric Amethyst is a bold hair dye colour that creates stunning results - a vibrant purple violet perfect for achieving that electric gemstone look. This isn't just any purple semi permanent hair dye, it's a vivid hair dye that combines brilliant colour payoff with Manic Panic's legendary vegan, cruelty-free formula trusted by alternative hair enthusiasts since 1977.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePurple semi permanent hair dye with vibrant violet pigmentation\u003c\/li\u003e\n\u003cli\u003eBright hair dye for maximum colour impact\u003c\/li\u003e\n\u003cli\u003eHighly pigmented hair dye for bold hair dye colours\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free alternative hair dye\u003c\/li\u003e\n\u003cli\u003eWorks best on pre-lightened blonde hair\u003c\/li\u003e\n\u003cli\u003eCan add purple tint to unbleached hair\u003c\/li\u003e\n\u003cli\u003e118ml classic cream formula\u003c\/li\u003e\n\u003cli\u003eLong-lasting, conditioning formula\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eApplication \u0026amp; Results:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the most vibrant results with this purple semi permanent hair dye, apply to bleached blonde hair for maximum colour intensity. Electric Amethyst creates a stunning vibrant purple violet that's perfect for festivals, concerts, or everyday alternative style. This bright hair dye delivers bold results that truly stand out.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eVegan \u0026amp; Cruelty-Free:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eManic Panic has been a pioneer in ethical hair colour since 1977. Electric Amethyst is a vegan semi permanent hair colour with no animal products and has never been tested on animals, so you can feel good about your vibrant new look.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant:\u003c\/strong\u003e Always perform a patch test before use. For hygiene reasons, this product cannot be returned except in case of manufacturing fault.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Follow package instructions for best results and colour longevity.\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"One Size","offer_id":31133805838413,"sku":"MANCREDYE-0028_WPR06","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/Manic_Panic_classic_pot_electric_amethyst_front.jpg?v=1770313898"},{"product_id":"manic-panic-classic-cream-hair-colour-violet-night","title":"Manic Panic Violet Night Semi-Permanent Hair Dye - Deep Dark Purple Violet Vegan","description":"\u003cp\u003eTransform your look with Manic Panic Violet Night, a deep dark purple violet semi permanent hair dye that delivers rich, mysterious colour with highly pigmented results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love Violet Night:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eViolet Night is a bold hair dye colour that creates stunning results - a deep dark purple violet perfect for achieving that midnight jewel-toned look. This isn't just any purple semi permanent hair dye, it's a vivid hair dye that combines brilliant colour payoff with Manic Panic's legendary vegan, cruelty-free formula trusted by alternative hair enthusiasts since 1977.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePurple semi permanent hair dye with deep dark violet pigmentation\u003c\/li\u003e\n\u003cli\u003eIntense hair dye for maximum colour impact\u003c\/li\u003e\n\u003cli\u003eHighly pigmented hair dye for bold hair dye colours\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free alternative hair dye\u003c\/li\u003e\n\u003cli\u003eWorks best on pre-lightened blonde hair\u003c\/li\u003e\n\u003cli\u003eCan add subtle purple tint to unbleached hair\u003c\/li\u003e\n\u003cli\u003e118ml classic cream formula\u003c\/li\u003e\n\u003cli\u003eLong-lasting, conditioning formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eApplication \u0026amp; Results:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor the most vibrant results with this purple semi permanent hair dye, apply to bleached blonde hair for maximum colour intensity. Violet Night creates a stunning deep dark purple violet that's perfect for festivals, concerts, or everyday alternative style. This intense hair dye delivers bold results that truly stand out. This dark violet hue is super dramatic and looks great on its own - or try combining with Ultra Violet and Electric Amethyst for a show stopping purple Ombre look!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVegan \u0026amp; Cruelty-Free:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eManic Panic has been a pioneer in ethical hair colour since 1977. Violet Night is a vegan semi permanent hair colour with no animal products and has never been tested on animals, so you can feel good about your vibrant new look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eImportant:\u003c\/strong\u003e Always perform a patch test before use. For hygiene reasons, this product cannot be returned except in case of manufacturing fault.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Follow package instructions for best results and colour longevity.\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"One Size","offer_id":31133805150285,"sku":"MANCREDYE-0038_WPR06","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/manic_panic_classic_pot_violet_night_front.jpg?v=1770748217"},{"product_id":"manic-panic-classic-cream-hair-colour-deep-purple-dream","title":"Manic Panic Deep Purple Dream Semi-Permanent Hair Dye - Rich Deep Purple Vegan","description":"\u003cp\u003eTransform your look with Manic Panic Deep Purple Dream, a rich deep purple semi permanent hair dye that delivers intense, vibrant colour with highly pigmented results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love Deep Purple Dream:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDeep Purple Dream is a bold hair dye colour that creates stunning results - a rich, intense deep purple perfect for achieving that dramatic look. This isn't just any purple semi permanent hair dye, it's a vivid hair dye that combines brilliant colour payoff with Manic Panic's legendary vegan, cruelty-free formula trusted by alternative hair enthusiasts since 1977. It's an intense mid purple that works best on bleached hair but can add dark purple tones to even medium brown\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePurple semi permanent hair dye with rich deep pigmentation\u003c\/li\u003e\n\u003cli\u003eIntense hair dye for maximum colour impact\u003c\/li\u003e\n\u003cli\u003eHighly pigmented hair dye for bold hair dye colours\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free alternative hair dye\u003c\/li\u003e\n\u003cli\u003eWorks best on pre-lightened blonde hair\u003c\/li\u003e\n\u003cli\u003eCan add purple tint to unbleached hair\u003c\/li\u003e\n\u003cli\u003e118ml classic cream formula\u003c\/li\u003e\n\u003cli\u003eLong-lasting, conditioning formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eApplication \u0026amp; Results:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor the most vibrant results with this purple semi permanent hair dye, apply to bleached blonde hair for maximum colour intensity. Deep Purple Dream creates a stunning rich deep purple that's perfect for festivals, concerts, or everyday alternative style. This intense hair dye delivers bold results that truly stand out.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVegan \u0026amp; Cruelty-Free:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eManic Panic has been a pioneer in ethical hair colour since 1977. Deep Purple Dream is a vegan semi permanent hair colour with no animal products and has never been tested on animals, so you can feel good about your vibrant new look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eImportant:\u003c\/strong\u003e Always perform a patch test before use. For hygiene reasons, this product cannot be returned except in case of manufacturing fault.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Follow package instructions for best results and colour longevity.\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"One Size","offer_id":31133805084749,"sku":"MANCREDYE-0039_WPR06","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/Manic_Panic_classic_pot_deep_purple_dream_front.jpg?v=1770133651"},{"product_id":"manic-panic-classic-cream-hair-colour-plum-passion","title":"Manic Panic Classic Cream Hair Colour - Plum Passion","description":"\u003cp\u003e\u003cstrong\u003eCreate a Rich and Alluring Look with Plum Passion\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePlum Passion from Manic Panic is a rich and alluring deep purple shade! This purple is slightly warmer toned than Violet Night, and darker than Purple Haze: the ultimate delicious plum colour! This dye creates the best, most vibrant results when applied to bleached hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich Deep Purple\u003c\/strong\u003e - Alluring, delicious plum colour\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnique Shade\u003c\/strong\u003e - Slightly warmer than Violet Night, darker than Purple Haze\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVibrant Results\u003c\/strong\u003e - Creates the best, most vibrant colour on bleached hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan \u0026amp; Cruelty-Free\u003c\/strong\u003e - Not tested on animals and contains no animal products\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClassic Cream Formula\u003c\/strong\u003e - Trusted Manic Panic formulation\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStyling Tips:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the best, most vibrant results, apply Plum Passion to bleached hair. 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We do not recommend buying this product if you are outside the United Kingdom.\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"One Size","offer_id":31133803937869,"sku":"MANCREDYE-0044_WPR06","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/manic-panic_classic_pot_plum_passion_front.jpg?v=1772796170"},{"product_id":"la-riche-directions-semi-permanent-hair-dye-deep-purple","title":"La Riche Directions Semi Permanent Hair Dye - Deep Purple","description":"\u003cp\u003e\u003cstrong\u003eStunning Rich Purple with Deep Purple\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eDeep Purple is a stunning rich purple with aubergine tones. This lovely colour creates the best results on bleached hair, but can be used to tint lighter unbleached hair too. Results vary depending on hair type and porosity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich Purple Shade\u003c\/strong\u003e - Stunning deep purple with aubergine tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e100ml Generous Size\u003c\/strong\u003e - Plenty of product for medium to long hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan Friendly Formula\u003c\/strong\u003e - Cruelty-free and suitable for vegans\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-Conscious Packaging\u003c\/strong\u003e - Each pot is made from recycled ocean plastic\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Application\u003c\/strong\u003e - Best on bleached hair, can tint lighter unbleached hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStyling Tips:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the most vibrant and true-to-colour results, we recommend applying Deep Purple to bleached hair. This stunning shade can also be used to add a lovely purple tint to lighter unbleached hair. Results vary depending on your hair type and porosity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout La Riche Directions:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLa Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant Notice:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAlways carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.\u003c\/p\u003e\u003cp\u003eCustomers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.\u003c\/p\u003e","brand":"La Riche","offers":[{"title":"100ml","offer_id":37648864313544,"sku":"DIRECTIONS-0046-WPR010","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/La_Riche_Directions_Deep_Purple_hair_dye.jpg?v=1772802009"},{"product_id":"la-riche-directions-semi-permanent-hair-dye-ultra-violet","title":"La Riche Directions Semi Permanent Hair Dye - Ultra Violet","description":"\u003cp\u003e\u003cstrong\u003eVibrant Purple with Blue Tones - Ultra Violet\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eUltra Violet is a vibrant purple with blue tones. This lovely colour creates the best results on bleached hair, but can be used to tint lighter unbleached hair too. Results vary depending on hair type and porosity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVibrant Purple Shade\u003c\/strong\u003e - Beautiful purple with blue tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e88ml Size\u003c\/strong\u003e - Plenty of product for medium to long hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan Friendly Formula\u003c\/strong\u003e - Cruelty-free and suitable for vegans\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-Conscious Packaging\u003c\/strong\u003e - Each pot is made from recycled ocean plastic\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Application\u003c\/strong\u003e - Best on bleached hair, can tint lighter unbleached hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStyling Tips:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFor the most vibrant and true-to-colour results, we recommend applying Ultra Violet to bleached hair. This lovely shade can also be used to add a beautiful purple tint to lighter unbleached hair. Results vary depending on your hair type and porosity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout La Riche Directions:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLa Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant Notice:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAlways carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.\u003c\/p\u003e\u003cp\u003eCustomers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.\u003c\/p\u003e","brand":"La Riche","offers":[{"title":"100ml","offer_id":37648873357512,"sku":"DIRECTIONS-0047-WPR010","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0254\/8137\/9917\/files\/Directions_Vibrant_Hair_Dye_Ultra_Violet_Front.jpg?v=1772802185"},{"product_id":"manic-panic-colour-depositing-purple-rose-love-colour-conditioner","title":"Manic Panic Colour Depositing Purple Rose Love Colour Conditioner","description":"\u003cp\u003e\u003cstrong\u003eAdd Depth and Vibrancy - Highly Pigmented Jewel-Toned Purple\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWant to add depth and vibrancy back to your colourful locks? Look no further than Manic Panic 'Love Color' Purple Rose Colour Depositing Conditioner! With a very highly pigmented hue and jewel-toned undertones, your hair will be unstoppable in the light! Want a haircare routine that won't dull your semi-permanent colour? The 'Love Color' Conditioners not only amp up your Manic Panic purple hair, but also protect and fortify it with special ingredients.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHighly Pigmented Purple Rose\u003c\/strong\u003e - Jewel-toned undertones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdd Depth and Vibrancy\u003c\/strong\u003e - Unstoppable in the light\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAmp Up Purple Hair\u003c\/strong\u003e - Won't dull semi-permanent colour\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtect and Fortify\u003c\/strong\u003e - Special ingredients\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast Results\u003c\/strong\u003e - Noticeable changes in minutes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLuminescine Technology\u003c\/strong\u003e - UV protection, fights colour fading\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea Butter, Quinoa, Vegetable Protein\u003c\/strong\u003e - Repair surface damage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSilky Smooth Finish\u003c\/strong\u003e - Highly moisturised\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e236ml Bottle\u003c\/strong\u003e - Generous size\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan \u0026amp; Cruelty-Free\u003c\/strong\u003e - Tested on Celebrities Not Animals™\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eUse Over These Tones:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePurple Haze\u003c\/li\u003e\n\u003cli\u003eDeep Purple Dream\u003c\/li\u003e\n\u003cli\u003eViolet Night\u003c\/li\u003e\n\u003cli\u003eUse straight from bottle or customised\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFree From:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\u003cli\u003ePPD, Parabens, Ammonia, Resorcinol, Phthalate \u0026amp; Gluten\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eAbout Manic Panic:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eManic Panic creates highly pigmented colour depositing conditioners that add depth and vibrancy. 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