Bold. Original. Made for misfits. This is ANTIBrand.

Original gothic and alternative designs from ANTIBrand, our own artist-led label. Everything in this collection is in stock and ready to ship from the UK, just like the rest of Kate's Clothing.

Want to see more? The full ANTIBrand range, with hundreds of extra designs, has its own website at antibrand.store. Those pieces are made to order, so they take a bit longer to reach you.

About ANTIBrand

ANTIBrand is the label we started to bring bold, original artwork to alternative fashion and homeware. Every design is by a human artist, never AI, and we work with a small group of independent artists alongside Kate's own designs.

What we keep in stock

We stock a hand-picked selection of our best-selling ANTIBrand designs here at Kate's Clothing, from satin robes for lazy mornings to moon-themed cushion covers and bags. We add more as new favourites emerge, so it's worth checking back. If you love a witchy look, our witchy fashion and gothic homeware collections are a good next stop, and gothic gifts has plenty of ideas for the dark souls in your life.

Bargains on the Misfits Rack

Our Misfits Rack is where you'll find one-off ANTIBrand pieces such as photoshoot samples and returns, at reduced prices.

The full ANTIBrand range

For the complete collection, including clothing, activewear, footwear and new releases, visit antibrand.store. Items there are made to order to reduce waste, so delivery takes longer than our stocked range.