Add a Shock of Colour with Violet Hair Dye

Violet by La Riche Directions is a gorgeous, cool-toned purple shade! Super rich in colour, this vibrant purple dye is perfect for adding a shock of colour to your look. This stunning shade creates a bold, eye-catching finish with beautiful depth.

Key Features:

• Gorgeous Cool-Toned Purple - Super rich, vibrant colour
• 100ml Generous Size - Plenty of product for medium to long hair
• Vegan Friendly Formula - Cruelty-free and suitable for vegans
• Eco-Conscious Packaging - Each pot is made from recycled ocean plastic
• Versatile Application - Creates vibrant results on bleached hair or subtle effects on unbleached hair

Styling Tips:

For the best, most true-to-colour results, we recommend applying Violet to bleached blonde hair where the super rich purple will truly shine. On unbleached hair, the effects will appear much more subtle, adding a gentle purple dimension to your natural colour.

About La Riche Directions:

La Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.

Important Notice:

Always carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.

Customers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.