Neon Blue by La Riche Directions is an ultra pigmented and vibrant dark blue shade with a hint of violet. This cool-toned deep blue creates a stunning, electric finish that's perfect for those seeking a bold, eye-catching look with mysterious depth.
Key Features:
Ultra Pigmented Shade - Vibrant dark blue with subtle violet undertones
Cool-Toned Deep Blue - Creates dramatic, electric colour with depth
100ml Generous Size - Plenty of product for medium to long hair
Vegan Friendly Formula - Cruelty-free and suitable for vegans
Eco-Conscious Packaging - Each pot is made from recycled ocean plastic
Styling Tips:
For the most vibrant and highly pigmented results, we recommend applying Neon Blue to pre-lightened or bleached hair. This shade is also dark enough to tint unbleached hair with more subtle results, adding a cool blue dimension with violet hints to your natural colour. Perfect for creating bold, electric looks or adding mysterious depth to your style.
About La Riche Directions:
La Riche Directions is a trusted brand in semi-permanent hair colour, known for their bold, vibrant shades and commitment to vegan-friendly formulas. Their innovative use of recycled ocean plastic packaging demonstrates their dedication to environmental responsibility.
Important Notice:
Always carry out a patch test before use. Please note that for hygiene reasons we cannot accept returns on this item except in the unlikely event of a manufacturing fault.
Customers outside the UK please note: Hair dye products can attract extra customs costs due to sanitary protocols in some countries. We do not recommend buying this product if you are outside the United Kingdom.
Sizing varies a great deal, not only between manufacturers but also between different styles from the same manufacturer. We try and give you as much information as we can on the product descriptions. If we feel a particular style runs on the tight side, we'll let you know on the listing. You can then use the guide below to get a better idea of what size to choose. If you need any help or advise, just drop us an email or fill in the contact us form. You can also shop by Ladies Size here.
The colour is beautifully vibrant - impressive that it can feel this bright while still being a very dark colour.
Definitely more purple than expected, but it's a nice colour.
B
Bella
Blue for years
I have used neon blue for 10 years plus now. I find it is a really consistent dye in colour results and stays bright for a long time. Really easy to apply to bleached hair, just make sure you wear gloves or you may have blueish fingernails.
E
Emily Klumper
Cute colour, kind of purple?
Love directions dye and always have done! Love their blues but this one came out sort of purple, still love the colour but was hoping for blue
Let customers speak for us
from 6109 reviews
Sent these to a friend
Sent these to a friend. She loves them and says they’re Purrrrfect
Why I haven't bought more from Kate's clothing before I'll never know. I feel like I'm actually cared about as a customer and actually rewarded for loyalty too, which is getting rare these days! I'll be back soon 😄
Probably the best makeup palette I've had - eyeshadow stayed all night and suitable for eczema/dry skin too. Easily bendable and velvety texture. No fallout. Fantastic - not to mention the eyecandy!
I've wanted this necklace for ages so i treated myself for my birthday.
It's perfect!! And I had a great quick delivery experience with Kate's Clothing!
Gorgeous gothic mirror! The black rose design looks even better in person, and the quality is great. I am in love with it! The black floral and rose sculpture details are stunning and give off a real vintage gothic vibe on my vanity. It arrived well-packaged and feels solid and well-made. Definitely recommend for anyone into dark or alternative decor! 🦇
